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Ignacio Inostroza-Quezada
Ph.D. Management, Rutgers University
Degrees
Ph.D. in Management, Rutgers University
M.Sc. in Management, Pontificia Universidad Católica de Chile
Master in Statistics, Pontificia Universidad Católica de Chile
Email
Facultades Asociadas
Research Fields
Marketing
Data Analytics
Publicaciones
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Using sensor technology to evaluate the effects of a price promotion on store arrival traffic
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Access, use and attitudes regarding information and communication technologies among older adults during the COVID-19 pandemic
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Dynamic effects of store promotions on purchase conversion: Expanding technology applications with innovative analytics